LA Clippers, New Jersey Patch ortağı olarak "Visit Rwanda"yı duyurdu

The Los Angeles Clippers have officially announced a long-term partnership with "Visit Rwanda," the official tourism brand of the Rwanda Development Board, as their new exclusive jersey patch sponsor. This marks the team's first jersey patch partner since their deal with Honey expired in 2023. The agreement is part of a larger initiative that also includes a sponsorship deal with the NFL's Los Angeles Rams, making it the first time an African tourism brand has partnered across both the NBA and NFL.

As the team's jersey patch partner, the Visit Rwanda logo will be featured on all Clippers game and practice jerseys. The brand will also serve as the official coffee sponsor of the new Intuit Dome. The multi-year engagement is focused on youth development and basketball growth, and will include community activations such as court refurbishments in Rwanda and coaching clinics.

Visit Rwanda has a significant global sports portfolio, which includes prominent European football clubs like Arsenal, Paris Saint-Germain (PSG), and Atlético de Madrid, as well as an academy partnership with FC Bayern Munich. The addition of the Clippers and Rams represents a major expansion of their presence into the U.S. sports market.