Sacramento Kings 2023-24 Icon & Association Jerseys Unveiled
The Sacramento Kings have announced today announced two of their three highly anticipated new jerseys for the upcoming 2023-24 NBA season.
TRADITION REINVENTED đź’«
— Sacramento Kings (@SacramentoKings) July 3, 2023
Introducing the 2023-24 Icon and Association Edition Uniforms 🔥
Honoring the past while crafting new traditions that embrace a thrilling new era of Sacramento Kings basketball đź‘‘
More Info đź’» https://t.co/zq156DO0wS pic.twitter.com/Sk9XDjhVYD
The redesigned Nike Association, Icon, and Statement Edition uniforms feature a modernized Kings script and a change in the color hierarchy - both of which were announced in late June.
The primary color is black, instead of grey, with purple as an accent, and the Kings script wordmark is prominently displayed on both the Association and Icon jerseys.
“We are excited to unveil a new collection of uniforms that salutes the team’s origins while celebrating the organization’s future,” said Sacramento Kings President of Business Operations John Rinehart. “We believe our fans will appreciate the modernized Kings script and the return of the popular color scheme.”
Sacramento Kings 23-24 Association Edition Jersey
The new Sacramento Kings 2023-2024 Association uniform is predominantly white with accents in purple and black.
Sacramento Kings 23-24 Icon Edition Jersey
Reverting the color scheme, the Sacramento Kings 2023-24 Icon Edition shirt is mainly black with white and purple used for accents and trim.
Fans will have the opportunity to see the Association and Icon editions during the California Classic, with the Statement Edition to be revealed on July 5, the second day of the event.
They can also sign up to be notified when the jerseys are available for purchase.
The new uniforms will debut during the 2023-24 NBA season, but a simplified version will be worn during the California Classic and the NBA Summer League in Las Vegas. Merchandise featuring the new designs will be available for purchase at the Kings Team Store.